Our pricing:
Simple,
Monthly,
no surprises.

We don't do projects that linger, sit and rot. We do monthly relationships that keep things moving. Our goal is to do the best work to get you launched so we can build and grow.

Starter

$1449

Everything a small business needs to look and work like a bigger one. Website, email, CRM, analytics — connected and maintained every month.

What's Included?

Growth

$2,497

This is where your website starts running your business — e-commerce, automations, integrations. Everything connected, everything maintained.

What's Included?

Your fractional digital department. Client portals, custom dashboards, complex builds, dedicated team time. The equivalent of 3-4 hires for a fraction of the cost.

What's Included?

Why monthly works

Here's the thing about big website projects: they take forever, cost a fortune, and by the time they launch, half of it's already outdated. We do it differently. Monthly means we start fast, ship fast, and keep improving. You're not waiting 6 months for a reveal. You're seeing progress every week. And because it's ongoing, your site actually stays good. Novel concept.

How much does it cost to run a small business website and digital stack?

Most small businesses spend $220–$15,600 per month piecing together tools, subscriptions, or freelancers — without anyone actually owning the outcome. Reformer replaces both paths for a flat monthly fee starting at $1,449/mo.

What does it cost to DIY?

Most SMBs spend $220–$2,750/mo across 8+ tools:

  1. Website platform (Shopify, Squarespace, Webflow): $20–$300/mo
  2. Plugins for what the platform doesn't do: $50–$500/mo
  3. POS + payments (Square, Toast, Stripe): $0–$300/mo + transaction fees
  4. Email + CRM (HubSpot, Klaviyo, Mailchimp): $20–$800/mo
  5. Analytics + dashboards (GA4, Hotjar, Databox): $0–$200/mo
  6. SEO tools (Semrush, Ahrefs): $100–$500/mo
  7. Project management (Asana, Monday, ClickUp): $10–$50/user/mo
  8. Zapier or Make to connect it all: $20–$100/mo

Typical SMB stack cost: $220–$2,750/mo

What does it cost to hire freelancers instead?

Businesses that outgrow DIY spend $4,800–$15,600/mo hiring pieces separately:

  1. Web designer (retainer or freelance): $500–$2,000/mo
  2. Web developer (freelance or agency): $1,500–$5,000/mo
  3. Hosting, CDN, SSL, security: $100–$500/mo
  4. CRM + email platform (integrate with yours or set up new): $150–$800/mo
  5. Analytics + custom dashboards: $50–$300/mo
  6. SEO + content contractor: $1,000–$3,000/mo
  7. Project manager to coordinate it all: $1,500–$4,000/mo

Typical SMB stack cost: $4,800–$15,600/mo

How is Reformer different?

Reformer replaces both. One monthly price starting at $1,449/mo gets you a website, email, CRM, analytics, SEO, AEO — a real producer keeping it all moving and a team doing the work every month. No duct tape, no hand-holding vendors, no project that never ships.

What we don't do

One-time projects with no ongoing relationship.
Sites we can't maintain (sorry, WordPress, Shopify, Wix, etc., etc.).
Work where we never talk to the actual decision-maker.
Anything where "just make it pretty" is the entire brief.
We're picky. It's how we stay good.

See our services →

Questions about money

What if I need more hours? We flex. No surprise invoices.
What's the commitment? 12 months. Good work takes time — shorter than that, we're just redecorating.
Why monthly instead of hourly? Because hourly makes everyone anxious.
Monthly means we focus on what's best, not what's fastest.

Ask about pricing →
Chat with Gary

Want to see if we're a fit?

No pitch decks. No 47-page proposals. Just a conversation.